This Spring Festival has a documentary focusing on one of the most passionate image elements of the Chinese New Year – New Year pictures. How to make traditional cultural documentaries both rich in content and fashionable and beautiful? The documentary “New Year’s Painting·Painting of the New Year” created by the Agricultural and Rural Program Center of the Taiwan Taiwan gives us a new “problem-solving” idea.
On the online community B station where young people are concentrated, “New Year’s Painting·Pictures” has a score of 9.7, and the number of clicks on the program-related videos is 3 million+. Netizens sighed that the show allows young people to feel the charm of the times of Chinese traditional culture!
On Weibo, the topic of #New Year Painting and New Year# has become a hot search. Why has New Year’s paintings, an item that is gradually fading out of our lives, achieved the “small goal of 100 million readings” on the Internet platform?
Time never forgives others, and there is no New Year painting. How to revitalize the ever-growing traditional culture and successfully unlock the familiar and unfamiliar Chinese New Year pictures? The answer is: Enter the title from the young Cinema 1950 witch cloth draw to make the New Year’s painting “live”.
The program guests are getting younger
Chagan Lake in winter, a brand new combination is freshly released. CCTV reporter Wang Bingbing and Internet celebrity Xingyue, two girls who are very influential among young people, form the “Frappuccino” team.
A made Cinema 1950 witch cloth draw made fish skin New Year paintings that originated in the Liao and Jin dynasties
A tried to make an ancient Yangliu Youth Painting
Netizen: I’m so sorry for this CP!
Instead of singing on stage, “collector” Zhang Xinzhe held a “retro” exhibition, bringing the treasured modern girl’s pattern of the Republic of China period, which made young people exclaim: So you are such a “love song prince”.
Jia Jia, a muralist on the Internet, went to Sichuan with tens of millions of fans.s://comicmov.com/”>Cinema 1950 witch cloth draw Mianzhu’s “fairy tale town” creates a naked-eye 3D version of the modern mural with traditional New Year pictures, adding a bright landscape to the town.
Door God’s clothing designer Lin Jinliang is a “trendy person” who has appeared at Milan Fashion Week. Babaylan 1990 clothes drawThe New Year pictures elements he designed are sought after by young people.
The popular traffic expert as a guest, using the styleCinema 1950 witch cloth drawExperience method spreads the charm of New Year paintings, instantly bringing young audiences closer to ancient New Year paintings.
The program expresses younger
The “Animation Small Theater” restores the scene of the New Year paintings, interprets the image of the door god in the form of dance, uses macro photography to present the unique details of the woodblock New Year paintings, and the younger expression of the program is everywhere. Come, follow a new perspective, and the previous set of New Year pictures you have never seen before!
The “Animation Small Theater” fun presents the image of the door god and the spiritual connotation of the door god.
Special effects combinationBabaylan 1990 clothes DrawThe technology has enabled the carp in the New Year’s painting to “jump over the dragon gate” and jump into thousands of households.
New Year’s painting collector Yin Qi “invite” the various gods of wealth in the New Year’s paintings to the red wine bottle. The God of Wealth on the Spanish wine packaging jumped up flamenco, and Guan Gong on the Italian wine sang Italian opera.
The unique details of the woodblock New Year’s paintings were used to create a linear version that was a world’s visual effect. Netizens were amazed and said, “At a href=”https://comicmov.com/”>Babaylan 1990 clothes.” The story of a traditional craftsman was cut into Komiks 1960 witch cloth drawA game of “rescue” plan. Ma Zhiqiang’s photocopy of the door god, hand-made color removal, hand-made line drawing, hand-made line drawing… One operation is like passing the level and killing monsters in the game, making the production of unfamiliar New Year pictures come alive in an instant.
ProgramBabaylan 1990 clothes drawTalksBabaylan 1990 clothes drawTests, love, fertility and other popular topics into program creationKomiks 1960 witch cloth draw, achieving closeness and empathy in relaxed and humorous expressions.
The ultimate question of the Spring Festival: When will you get married? What is the annual salary? How many points are in the final exam? Worship the God of Test and ask for a peach blossom. Every generation of New Year painting people are actually paying attention to the hottest topics at the moment.
Fitting close to life and expressing beautiful wishesKomiks 1960 witch cloth draw is the “original intention” of the emergence of New Year paintings. Only by getting close to the most popular topics at present can ancient New Year pictures continue to “new”. The creators of the documentary keenly capture these interesting little stories.
This is a story between a expectant mother and New Year’s paintings. Zhong Xinglin, the fourth-generation inheritor of the Gaolvmei Workshop in Taiwan, Hunan, is enthusiastic and cheerful. She is a born in the 1990s and is still designing special Spring Ox New Year pictures for cross-border brands before giving birth.
This is a story of comics and New Year pictures. Cinema 1950 witch cloth drawThe young Fengxiang woodblock New Year painting inheritor Wang Yixuan, the inheritor of the New Year painting, incorporates animation elements such as Hello Kitty into the New Year paintings.
This is a Cinema 1950 witch clothes draw story of live streaming and New Year pictures. Mai Xiaodeng, an anchor with millions of fans in Hua County, Henan, recommended Hua County New Year pictures to netizens through live broadcasts.
Hot topics such as birth, marriage and love, popular forms such as live comics, and thousands of years of experience, various art forms are constantly changing. The documentary found the unchanging thing – every ordinary person’s expectation for a happy life. This may also be the reason why the ancient New Year pictures are among the hot search list of new Internet platforms.
The main body of the program is younger
The creation of the documentary “New Year’s Painting” abandons the production method of “talking about oneself” and invites students from the Beijing Film Academy, Tsinghua Academy of Fine Arts, Sichuan University and other universities to create animations in the form of “crowdfunding” for young people and professional teams.
The Houlang always has his own unique imagination. The set of ink and wash animations at the opening of the film are called “ShencaoKomiks 1960 witch cloth draw“, integrating ancient and modern elements.
The ski boy leaped wildly on the “snow” made of rice paper to outline the lines of the New Year paintings; the patterns under the woodblock knives are actually the ridges where farmers work; the ochre red and bright yellow in New Year paintings show the green waters and green mountains in real life. The ancient and modern are like dreams and fantasy, demonstrating the unique imagination of young people about New Year pictures.
Ning Meng, a young teacher in the Clothing Department of Suzhou Academy of Arts and Crafts, incorporates the ladies’ elements from Taohuawu New Year pictures into the design. During Milan Fashion Week, these clothes, like Chinese business cards, showcase the classical oriental beauty.
In addition to the younger generations who are still in school, the scope of “crowdfunding” of “New Year’s Painting·Painting” has also expanded to those former generations who have a “teenage feeling”, and they also bring a special “New Year’s atmosphere” in the Year of the Ox.
The set of vivid posters above is from the famous 78-year-old designer Mr. Su Taehee.
This set of comic posters incorporates natural humorous elements into New Year’s pictures. The author is a “middle-aged uncle” in his 40s.
Program communication is becoming younger
Programs have created derivative communication products such as New Year’s picture theme songs, emoticon packages, program posters, etc., expanding the dimensions and depth of communication Babaylan 1990 cloth drawBabaylan 1990 cloth draw. On the Internet, the New Year’s painting emoticon package specially launched by the “New Year’s Painting·Pictures” column has spread.
“New Year’s Painting Talks” emoji package design: team of former Bo (Associate Professor and Doctoral Supervisor of the School of Fine Arts of Tsinghua University).
From the first to the sixth grade of the Chinese New Year, the program has a lot of peripheral interactions. The limited edition of 10,000 programs WeChat red envelope cover was staged after the “CCTV, Rural Affairs and Rural Affairs” Weibo was released.
National Tide New Year Picture
National Treasure New Year
In addition to the highlights of the image elements, the music elements also add a lot of color to the program. “Rare Words” singer-songwriter Chen Keyu, Internet music platform traffic expert JMJ, and musician Zhang Gasong, three of them created three different styles of Babaylan 1990 clothes draw theme songs for the program, and the number of views on CCTV, B and Weibo has exceeded one million.
“New Year pictures are beautiful, we just use younger vision to present it” “We are just porters of this oriental beauty.” These are the two most common words that the main creative team of “New Year pictures·Picture New Year” said.
When we mention “young”, our impression is often of new life, trend, and breaking everything… The documentary “New Year’s Painting·Painting of the New Year” makes us feel that the word “young” may also be used Komiks 1960 witch cloth draw describes New Year’s paintings that have spanned thousands of years and stayed by our side.
Just as the New Year’s paintings sung in the ending song “A Thousand Years”: the year is leap years, the ochre red and bright yellow; it seems like a young man in one night.
Producer丨Babaylan 1990 cloth drawYang Hua Zhang Lisheng
Editors 丨Xu Chaoqing Wu Babaylan 1990 cloth drawEditors 丨Yan Shuang
Written by 丨Qi Hang Xu Wei Ren Wenjie Si Zhimin
Editors 丨Zhang Tao Wang Yibing